Downloads – Frisbii https://frisbii.com Subscription Management and Payments Wed, 29 Oct 2025 12:48:29 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.3 https://frisbii.com/wp-content/uploads/2024/11/FRISBII_ISOTYPE_BLUE-RIBBON-150x150.png Downloads – Frisbii https://frisbii.com 32 32 Subscription Trend Report – EN https://frisbii.com/subscription-trends-2026/ Thu, 16 Oct 2025 09:05:08 +0000 https://frisbii.com/?p=117109 Frisbii

Subscription Trend Report – EN

Trends Report: Subscription trends 2026 Read about the biggest trends for subscription businesses and optimize your customer journeys, payment processes and subscription models. Included: Improve customer experiences and lower churn rates Making use of data analytics for informed decision-making Increasing customer retention with loyalty programs and more   Simply fill out the form to receive […]

This post first appeared on Frisbii and is written by Juliane Waack

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Frisbii

Subscription Trend Report – EN

Trends Report:

Subscription trends 2026

Read about the biggest trends for subscription businesses and optimize your customer journeys, payment processes and subscription models.

Included:

  • Improve customer experiences and lower churn rates
  • Making use of data analytics for informed decision-making
  • Increasing customer retention with loyalty programs
  • and more

 

Simply fill out the form to receive your PDF link.

Download your guide

Trend #7 AI integration: revolutionizing subscription models Mentioned last, though certainly the most overarching of the 2026 trends. In the domain of advanced analytics, AI emerges as a valuable asset, providing significant assistance to businesses. By analyzing existing historical data, AI excels in generating forecasts based on probability. Across various industries, this results in predictions covering trends, optimal recommendations, and even the creation of customer profiles for tailored sales and marketing efforts. Yet for many businesses, reactive strategies remain a barrier to growth. A recent study by Bain & Company shows that 70% of companies struggle to connect their sales strategies with revenue management tools like CRM platforms, limiting their ability to understand and meet customer needs — and ultimately hampering growth. This is precisely where AI-driven analytics can close the gap, empowering companies to move from hindsight to foresight. The applications of AI extend beyond forecasting to fine-tune pricing and offer calculations. This proves invaluable for sales teams in establishing personalized pricing plans that align with both customer preferences and revenue goals, surpassing sales targets and fostering customer satisfaction

Ahead of the curve

The subscription trends 2026 for your business

In an ever-changing market landscape, understanding what trends are more than buzzwords and can be used to optimize your processes, improve customer experiences and increase your revenue is crucial for long-term business success.

In our trend report, we’ve collected trends that can be directly applied to your business and help grow your revenue.

Churn prevention

Improve the customer experience

Churn is part of any subscription business, however, churn rates can be optimized by simply providing seamless customer experiences.

Identify touchpoints that cause higher churn and remove friction. Listen to customers and make them feel valued to strengthen loyalty and increase retention.

5-7%

is the benchmark of a healthy churn rate.

*Forbes

28%

fraud reduction is possible with the use of credit card tokens.*

*Visa

Tokenization for credit cards

Credit card tokens reduce fraud and churn

Token technologies for credit cards increases data protection for your customers. Instead of the credit card data, customers will connect to their bank with a token. This can reduce fraud attempts by up to 28% and additionally reduce churn because the token automatically registers credit card updates or renewals.

Read more about token technology in our trend report.

Ready for the future with the subscription trend report

Usage-based billing, tokens, loyalty programs and AI - read in our report how these trends can shape your business, increase your revenue and help you strengthen customer relationships.

This post first appeared on Frisbii and is written by Juliane Waack

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Webinar – Introduction Predictive Analytics https://frisbii.com/webinar-predictive-analytics-ai-introduction/ Wed, 15 Oct 2025 14:05:38 +0000 https://frisbii.com/?p=117019 Frisbii

Webinar – Introduction Predictive Analytics

On-Demand Webinar: Webinar: The future of revenue planning & predictive analytics Our Head of Data Science Erik Arne Mathiesen-Dreyfus and our Chief Product Officer David McGuinness will give you an introduction to AI, GenAI and predictive analytics and how to develop use cases for your business to start successful AI projects. Watch now Predictive analytics […]

This post first appeared on Frisbii and is written by Juliane Waack

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Frisbii

Webinar – Introduction Predictive Analytics

On-Demand Webinar:

Webinar: The future of revenue planning & predictive analytics

Our Head of Data Science Erik Arne Mathiesen-Dreyfus and our Chief Product Officer David McGuinness will give you an introduction to AI, GenAI and predictive analytics and how to develop use cases for your business to start successful AI projects.

saphe logo
RTL Logo
CHANTI
Ewe Go logo
media 4 care logo
CMA
matas logo
Interflora logo
Boozt Logo
DMAX logo
Der Spiegel Logo
MyComm
lexware logo
Rejsekort
Kanpla logo
Happy Helper logo
FAZ logo
anicura logo
Bedrock logo
Skeepers Logo
energisme logo
Det Kollektive Klaedeskab
taramax logo
hallo immo logo
Isispharma logo
Ejner Hessel Logo
Waitly Logo
BILD logo
Waipu TV logo
VRM logo
Symbion Logo
Shipcloud logo
sevdesk logo
Handelsblatt Tech logo
LegalTegrity logo
immocloud logo
Graphhopper logo
Welt logo
Duden Learn Attack Logo
DSB logo
Danske Spil logo
Champagne Klubben logo
Ebner Media Group logo
Axel Springer logo

Predictive analytics foundations

Introduction to AI and its market impact

We explain the basics to understand the differences between GenAI and predictive analytics and lay out their current impact on the subscription and payments market. Watch the webinar to find out where AI is already deeply embedded and where it’s only just starting to uncover use cases with impact.

  • Introduction to AI (in simple terms)
  • Overview of AI in payments and subscriptions
  • AI in the market
A visual showing a revenue breakdown for a price change as part of the Frisbii Predictive Analytics Pricing lab
A graph showing a subscription growth Forecast as part of the Frisbii Predictive Analytics Pricing Lab

AI use cases & frameworks

The roadmap for a successful AI project

Data science expert Erik Arne Mathiesen-Dreyfus will explain how you can properly identify use cases as a basis for your AI projects, so you can make sure that your resources are spent for results that actually impact your business growth and revenue.

  • Mapping AI use cases
  • Practical framework for the application of AI
  • The first steps to a successful AI project
    • Picking the use case
    • Data readiness
    • Choosing your model

Watch the full webinar:

Our Speakers

Erik Arne Mathiesen-Dreyfus
Erik Arne Mathiesen-Dreyfus

Head of Data Science, Frisbii

Erik is a former quant and two-time founder with a PhD in mathematics. He’s led data science at fast-scaling startups like Streetbees and Attest, and now heads Frisbii’s AI strategy.

At Frisbii, he helps our customers turn raw billing data into predictive, explainable insights - powering smarter pricing, churn prevention, and LTV growth.

David McGuinness
David McGuinness

Chief Product Officer, Frisbii

David is a product visionary with a career spent scaling high-growth SaaS companies. He’s held leadership roles at Roomex, Ding, and, and now shapes Frisbii’s product vision as CPO.

David knows what it takes to turn complex data into strategic action and he’s driving the launch of Revenue Insights - bringing predictive analytics to the heart of revenue strategy for customers.

Want to hear more about AI?

Set up a demo meeting with one of our data experts to talk about your ideas, business cases and goals and we'll see how we can get your AI strategy to lift off.

This post first appeared on Frisbii and is written by Juliane Waack

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Media Checklist DE https://frisbii.com/media-checklist-subscription-management/ Mon, 13 Oct 2025 06:34:34 +0000 https://frisbii.com/medien-checkliste-abo-management/ Frisbii

Media Checklist DE

Checklist: The media checklist for digital transformation in publishing and media Get your practical overview of a subscription strategy – with best practices, models and tools for publishers and media houses that want to transform. In our checklist, you’ll find: How to identify the right target group and develop relevant use cases Which subscription models […]

This post first appeared on Frisbii and is written by Juliane Waack

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Frisbii

Media Checklist DE

Checklist:

The media checklist for digital transformation in publishing and media

Get your practical overview of a subscription strategy – with best practices, models and tools for publishers and media houses that want to transform.

In our checklist, you’ll find:

  • How to identify the right target group and develop relevant use cases
  • Which subscription models fit media companies
  • Which platform functionalities are crucial, such as CRM, dunning and self-service
  • How you can automate processes, increase CLV and prevent churn

 

Fill out the form now and download the media checklist for free

Get your checklist

For a subscription model to succeed, it is crucial to set clear goals from the outset and track them consistently. Structured data management and well-defined KPIs across the entire subscription lifecycle form the foundation. Day-to-day decisions require visibility into key metrics such as subscriber acquisition, churn, trial-topaid conversion, and customer lifetime value. Differentiating advertising channels by both cost and effectiveness is essential, while qualitative insights—like cancellation reasons—add valuable context. KPI dashboards bring transparency to weaknesses and opportunities within revenue streams, enabling strategic management of recurring income. Most importantly, insights must be translated into action, with continuous adjustments to drive sustainable growth.

What to expect

Growth for your subscription model requires more than a paywall

Media consumption is shifting rapidly toward digital content and even print subscribers expect access to digital materials. In our checklist we will show you how to build a customer-centric, sustainable subscription model with a holistic view at your strategy, technology and customer journeys.

Find out why transparent processes and self-service functionalities are closely tied to customer satisfaction and retention are and how automated dunning flows can help you to prevent cancellations.

What do customers want?

Find the right subscription strategy to increase conversions

Flexibility drives conversions which is why more and more media companies are offering different subscription plans that fit different lifestyles.

In our checklist, we present different pricing and subscription models and how they can be used to grow your customer base. Additionally, we’ll provide you with checkout tips that make the purchase process easier and smoother.

Over 70%

of carts are being abandoned.*

10%

annual growth for digital subscriptions.*  

*BDZV

Basics for sustainable growth

The right setup for reliable scaling

All-in-one or best of breed? To implement digital subscription management successfully, you require software that automates your subscription handling and recurring billing, structures your data and makes it easier to optimize your subscription plans.

We present you with different platform types and help you decide which solution fits your publishing model.

Media checklist: step into the digital media future

Discover new revenue streams with seamless digital subscription journeys and the right setup for easy scaling.

This post first appeared on Frisbii and is written by Juliane Waack

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AARRR framework – EN https://frisbii.com/aarrr-framework-revenue-clv/ Fri, 26 Sep 2025 09:17:04 +0000 https://frisbii.com/?p=116466 Frisbii

AARRR framework – EN

Guide: AARRR framework: How to increase conversion, retention & CLV like a pirate The AARRR framework (also known as Pirate Framework) provides you with a five-step roadmap to acquire, activate and retain customers, motivate them to refer your business and therefore increase your revenue. Read in our guide: How to gain awareness for your company […]

This post first appeared on Frisbii and is written by Juliane Waack

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Frisbii

AARRR framework – EN

Guide:

AARRR framework: How to increase conversion, retention & CLV like a pirate

The AARRR framework (also known as Pirate Framework) provides you with a five-step roadmap to acquire, activate and retain customers, motivate them to refer your business and therefore increase your revenue.

Read in our guide:

  • How to gain awareness for your company and product and acquire new leads
  • How to activate and convert customers with the right incentives
  • How to keep your customers loyal and happy and optimize your customer lifetime value
  • How to use your happy customers as brand ambassadors
  • How to create new revenue streams and optimize your pricing



Just fill out the form and come on board!

Download your guide

CLV vs. CAC - make sure to keep the balance A healthy business makes sure that their customer acquisition costs (CAC) are always much lower than their customer lifetime value (CLV). The standard ratio or balance is 1:3 (CAC:CLV). What you invest in the customer acquisition needs to make at least three times the revenue. This is especially important for subscription businesses. Since most use incentives such as discounts, free trials or freemiums, the first months/the first year is the most expensive. Increasing retention beyond that period through different means is therefore the goal for most subscription businesses.

What to expect

AARRR Framework - uncover revenue treasures

The AARRR framework is lovingly named “pirate framework” due to the acronym’s similarity to the pirate utterance “AARH”. It acts as a helpful map to increase revenue by optimizing the customer and subscription journey along different touchpoints.

With our guide, we aim to explain the importance of each step of the AARRR framework and provide you with actionable best practices and use cases, so you have the right tools to optimize your subscription journey.

Discover subscription hacks

Make the entire subscription journey count

A smooth customer experience does not only matter when you want to acquire new customers. Even an easy and flexible cancellation process can have a big impact on your overall retention and revenue since a happy farewell can easily turn into a happy return.

Read in our guide, how to increase the possibility of engaging and re-engaging loyal customers and reducing churn.

20%

of acquisitions are from former subscribers (on average).* 

'9'

at the end of a price (e.g. 9,99) can boost sales by up to 24%.*  

Pricing & CLV optimization

Dig up new ways to increase your revenue

CLV is only one aspect of successful revenue management. Read in our guide, how you can use smart pricing hacks, reduce churn, and identify crucial customer journey touchpoints that can make or break your retention.

Conquer your revenue goals

Download our guide to successfully implement the AARRR framework into your customer journeys and increase your customer lifetime value and revenue.

This post first appeared on Frisbii and is written by Juliane Waack

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E-Invoicing Guide EN https://frisbii.com/e-invoicing-guide/ Thu, 11 Sep 2025 07:02:47 +0000 https://frisbii.com/?p=114692 Frisbii

E-Invoicing Guide EN

E-invoicing Guide: Guide: Best practices and insights into e-invoicing in Europe Find out why e-invoicing is an important topic for many businesses across Europe, what advantages electronic invoices can provide and how to prepare your processes to adapt e-invoices in compliance with EU laws. Read in our e-invoicing-guide: The benefits of e-invoicing Managing e-invoicing for […]

This post first appeared on Frisbii and is written by Juliane Waack

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Frisbii

E-Invoicing Guide EN

E-invoicing Guide:

Guide: Best practices and insights into e-invoicing in Europe

Find out why e-invoicing is an important topic for many businesses across Europe, what advantages electronic invoices can provide and how to prepare your processes to adapt e-invoices in compliance with EU laws.

Read in our e-invoicing-guide:

  • The benefits of e-invoicing
  • Managing e-invoicing for recurring billing
  • Best practices to set up e-invoicing processes

Just fill out the form and receive your own copy of our guide.

Download your guide

A preview of the e-invoicing guide with the foreword: For companies, the potential for optimization presented by e-invoicing is huge. Companies can: save up to 25 days of processing time per year, reduce the rate of errors in invoice processing to almost zero optimize the overall customer experience for easy and transparent billing.

ViDA regulations

Will e-invoicing become mandatory in Europe?

The EU’s ViDA (VAT in the Digital Age) initiative indicates more digital invoicing requirements are coming.

ViDA requires a more digital approach to tax management and aims to strengthen the platform economy but comes with additional compliance and reporting obligations. The regulations come into effect in 2028. 

Read in our guide, how to prepare for electronic invoicing.

Compliance through automation

The right setup can optimize your finance operations

The legal requirements of e-invoicing should not be seen as a burden but as an opportunity to optimize and streamline your finance processes across different systems and business units.

Automation can not only increase efficiency but also reduce errors and create more transparency over your operations. However, you need the right tools to do it right.

Read in our guide, what a billing system needs to successfully manage e-invoicing.

48%

of subscription businesses struggle to meet accounting and reporting requirements with automation.* 

*Source: DigitalRoute

50%

time savings by automating billing processes and centralizing data with the right recurring billing tool.*  

*Source: Our customer Isispharma

Recurring billing

Manage e-invoicing for your subscription business

Recurring billing is by default a more complex situation than any one-time purchases. However, e-invoicing actually reduces complexities and create a lot more control and transparency over billing, taxation and invoice requirements.

Read in our guide, what challenges subscription businesses face and how they can be overcome with the right billing software.

Streamline your billing operations

Download our e-invoicing guide and optimize your processes to gain compliance, efficiency and transparency over your billing operations.

This post first appeared on Frisbii and is written by Juliane Waack

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Churn Hacks – EN https://frisbii.com/churn-prevention-guide/ Tue, 26 Aug 2025 12:37:32 +0000 https://frisbii.com/?p=113656 Frisbii

Churn Hacks – EN

Churn Guide: 20 churn prevention hacks for better retention rates We provide you with quick, smart, and customer-centric hacks for churn prevention and to create smooth customer journeys. Read in our guide: How to deal with voluntary and involuntary churn How to increase checkout conversions How to deal with failed payments How to leverage discounts […]

This post first appeared on Frisbii and is written by Juliane Waack

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Frisbii

Churn Hacks – EN

Churn Guide:

20 churn prevention hacks for better retention rates

We provide you with quick, smart, and customer-centric hacks for churn prevention and to create smooth customer journeys.

Read in our guide:

  • How to deal with voluntary and involuntary churn
  • How to increase checkout conversions
  • How to deal with failed payments
  • How to leverage discounts & free trials
  • How to let your customers choose their subscription journey

Download the guide by filling out the form.

Download your guide

Involuntary churn Reasons for involuntary churn: Involuntary churn occurs, when a subscription or membership gets cancelled because of a technical or other mistake that the customer is not aware of. In that case, the customer did not actively churn. This usually can be easily prevented or at least reduced with transparent communication and other measures. A saved credit card has been updated and no longer works The customer made an error when typing in their payment info A payment has failed The customer has overlooked a mail or letter that expected an action (e.g. a signature for a contract change, etc.) Voluntary or involuntary - our tips will give you plenty of ideas how to reduce both churn reasons across different touchpoints of the customer journey.

Churn prevention

How to deal with churn in your subscription business

Churn is part of any subscription journey and is not always a bad thing. But the reasons for churn can differ and even though you won’t be able to control all of them, there are plenty of levers to pull before you have to say goodbye to your subscribers.

In our churn prevention guide, we provide you with best practices, data-based tips and tried and true industry standards to keep customers from cancelling their subscription.

Keeping an eye on your churn metrics

Measuring, evaluating & acting

To gain control over your churn rate, you need to know which metrics to monitor, what customer touchpoints to optimize and how to let your customers decide their next steps.

Flexibility is a key ingredient to loyal customer relationships, so make sure you provide options that fit your customers and your business model.

73%

is the average churn rate across different industries.* 

*Customer Gauge, 2025

70%

of payments can be recovered by sending payment reminders instead of cancelling or pausing a subscription.*  

*mayob

Creating retention processes

The right setups for churn prevention

Often, churn happens because processes are not set up correctly or they cause unnecessary friction that creates frustration. With a few easy changes, you can turn these churn levers into retention boosts.

From payment reminders to tokenization technologies, read in our guide, how you can set up and optimize your subscription and payment processes in a way that reduces friction and increases positive customer experiences with your business.

Master your churn rate

Download our churn guide for 20 hacks that will increase your customer retention, reduce cancellations and keep your customers happy.

This post first appeared on Frisbii and is written by Juliane Waack

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Webinar – Revenue Insights live demo https://frisbii.com/webinar-revenue-insights-demo/ Wed, 06 Aug 2025 08:00:41 +0000 https://frisbii.com/?p=112390 Frisbii

Webinar – Revenue Insights live demo

On-Demand Webinar: Predictive Analytics for your revenue journey Our data experts Erik Arne Mathiesen-Dreyfus and Ryan Garland dive into the world of predictive analytics to show you how to price smarter, retain longer and acquire faster with a live demo of the Frisbii Predictive Analytics Lab. Watch now Power your revenue journey How predictive analytics […]

This post first appeared on Frisbii and is written by Juliane Waack

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Frisbii

Webinar – Revenue Insights live demo

On-Demand Webinar:

Predictive Analytics for your revenue journey

Our data experts Erik Arne Mathiesen-Dreyfus and Ryan Garland dive into the world of predictive analytics to show you how to price smarter, retain longer and acquire faster with a live demo of the Frisbii Predictive Analytics Lab.

saphe logo
RTL Logo
CHANTI
Ewe Go logo
media 4 care logo
CMA
matas logo
Interflora logo
Boozt Logo
DMAX logo
Der Spiegel Logo
MyComm
lexware logo
Rejsekort
Kanpla logo
Happy Helper logo
FAZ logo
anicura logo
Bedrock logo
Skeepers Logo
energisme logo
Det Kollektive Klaedeskab
taramax logo
hallo immo logo
Isispharma logo
Ejner Hessel Logo
Waitly Logo
BILD logo
Waipu TV logo
VRM logo
Symbion Logo
Shipcloud logo
sevdesk logo
Handelsblatt Tech logo
LegalTegrity logo
immocloud logo
Graphhopper logo
Welt logo
Duden Learn Attack Logo
DSB logo
Danske Spil logo
Champagne Klubben logo
Ebner Media Group logo
Axel Springer logo

Power your revenue journey

How predictive analytics can help your revenue grow

AI-powered insights for every stage of your revenue engine, from acquisition to activation and retention.

If you’re planning for 2026, this is where you outsmart the competition – by turning insights into action before they do.

Simulate, predict, and optimize your next move – before the market does.

  • Live benchmarks to see how you stack up
  • A step-by-step guide to launching your free trial
  • Live Q&A with our product and data science team
Analytics dashboard with filter, export, alert and share options
A graph showing a subscription growth Forecast as part of the Frisbii Predictive Analytics Pricing Lab

Live-demo

Meet the Frisbii Predictive Analytics Labs

Our data science team will showcase three new Revenue Insight Labs, designed to give you a competitive advantage:

Pricing Lab – Test pricing strategies and forecast their impact on churn, conversion, and revenue

Retention Lab – Spot churn before it happens – and simulate the best way to prevent it

Acquisition Lab – Predict CAC, LTV, and trial conversion across segments, channels, and campaigns

Watch the full webinar:

Our Speakers

Meet the thought leaders, visionaries and innovators that manage Frisbii

Erik Arne Mathiesen-Dreyfus
Erik Arne Mathiesen-Dreyfus

Head of Data Science, Frisbii

Erik is a former quant and two-time founder with a PhD in mathematics. He’s led data science at fast-scaling startups like Streetbees and Attest, and now heads Frisbii’s AI strategy.

At Frisbii, he helps our customers turn raw billing data into predictive, explainable insights - powering smarter pricing, churn prevention, and LTV growth.

Ryan Garland
Ryan Garland

Lead AI Researcher, Frisbii

A PhD astrophysicist who swapped galaxies for growth strategy, Ryan co-founded Infer to bring powerful, explainable AI to revenue teams.

At Frisbii, he builds the tools that make complex models usable - so teams can simulate, predict, and optimize growth strategies confidently.

Want to hear more about AI?

Set up a demo meeting with one of our data experts to talk about your ideas, business cases and goals and we'll see how we can get your AI strategy to lift off.

This post first appeared on Frisbii and is written by Juliane Waack

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CFO Trend Report – EN https://frisbii.com/finance-trends-cfo-report/ Tue, 22 Jul 2025 06:25:23 +0000 https://frisbii.com/?p=111511 Frisbii

CFO Trend Report – EN

Guide: Subscription finance trends & challenges 2025 Find current trends, regulations and challenges for finance teams and CFOs and read what you can do to streamline your processes, reduce risks and stay compliant. Our trend overview: Fraud protection & reduction Tax management in Europe Automation & compliance Predictive Analytics Recurring revenue management tools Read it […]

This post first appeared on Frisbii and is written by Juliane Waack

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Frisbii

CFO Trend Report – EN

Guide:

Subscription finance trends & challenges 2025

Find current trends, regulations and challenges for finance teams and CFOs and read what you can do to streamline your processes, reduce risks and stay compliant.

Our trend overview:

  • Fraud protection & reduction
  • Tax management in Europe
  • Automation & compliance
  • Predictive Analytics
  • Recurring revenue management tools

Read it all in our guide.

Download your guide

New responsibilities

CFOs face changes in their role

Finance leaders and CFOs are experiencing a wide change in their responsibilities and role amidst ever-changing (global) regulations, fraud risks, new technologies and a necessity to stay in control over data, processes and compliance.

Read in our trend guide, why automation is a huge lever to master all three and scale operations without burning resources.

Keeping the bottom line intact

Fraud is on the rise

With the rise of AI, automated bots and more ways to stay anonymous online, fraud attempts have increased across all boards. But not every “fraud” is automatically a bad faith-attempt to harm your business.

In our trend guide, you’ll find different aspects of subscription fraud and what to do about them. And why not just customers but also companies need to make sure that fraudulent behavior doesn’t taint business relationships and trust.

1 in 2
CFOs

is concerned about the increasing variety of online fraud.*

*CFO.com

90%

increase in data breaches in 2024 compared to 2023.*  

*ID Theft Center

Data security & compliance

Find the right recurring revenue tool

In your subscription business, a secure tool to manage your recurring billing can decrease security risks and fraud attempts and keep your finance processes compliant.

In our trend guide, we’ve compiled a checklist of certificates and standards to look out for when selecting your preferred billing and/or subscription software to make sure you’re compliant with EU regulations and can process payments securely.

Stay on top of finance trends

Download our guide and checklist to make sure your finance operations, data, and workflows are state of the art.

This post first appeared on Frisbii and is written by Juliane Waack

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Black Friday Report – EN https://frisbii.com/black-friday-cyber-week-report/ Mon, 21 Jul 2025 13:06:21 +0000 https://frisbii.com/?p=111498 Frisbii

Black Friday Report – EN

Checklist: 6 tips to prepare your eCommerce for Black Friday & Cyber Week We’ve looked at numbers, success stories and best practices to bring you the Black Friday guide for your online shop, SaaS or media service. How do customers shop during Black Friday & Cyber Week? What steps do you need to take to […]

This post first appeared on Frisbii and is written by Juliane Waack

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Frisbii

Black Friday Report – EN

Checklist:

6 tips to prepare your eCommerce for Black Friday & Cyber Week

We’ve looked at numbers, success stories and best practices to bring you the Black Friday guide for your online shop, SaaS or media service.

  • How do customers shop during Black Friday & Cyber Week?
  • What steps do you need to take to be ready for the sales rush?
  • And why is now the time to market your subscriptions and club memberships?

Read it all in our checklist.

Download your checklist

The planners Keep your customers informed Will usually have a clear idea of the items they want to purchase and have considered their shopping list up to one month in advance. These consumers will react positively to email marketing and other campaigns that will inform them beforehand about special sales and product discounts. The more you prepare them with special sign-ups, discount codes and product information, the more likely they will visit your online shop. Planners need clearly designed product menus and shop navigation for all products on sales including product category filters and more. Planners could also be a more grateful group for membership programs that offer exclusive perks such as VIP access to specific products, early bird offers and discounts.

Black Friday stats

Get purchase insights

According to consumer surveys, the average Black Friday budget of European consumers is around 270€.

Knowing this (and knowing that your shop most likely is not the only one that consumers will visit) can help you plan your discounts and sales campaigns.

Checklist

Prepare for the rush

A well-prepared online shop should not just focus on marketing campaigns but make sure that new customers can navigate on your website, can easily find the right products and discounts and don’t get distracted during their checkout.

(Read our checklist to make sure all your bases are covered)

Every 2nd

European consumer plans to do their entire Black Friday shopping online

59%

Of Black Friday consumers plan their shopping ahead.*

Best practices

Design the right customer journeys

Consumers will browse and shop differently, so make sure that your marketing communication and customer journeys cater to different behaviors and needs. Especially planners and impulse buyers need different approaches to make a purchase.

Get ready for Black Friday & Cyber Week

Download our checklist to make sure you cover your bases for a successful sales campaign that excites loyal and generates new customers.

This post first appeared on Frisbii and is written by Juliane Waack

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